Designing a highly flexible e-commerce theme

• Tags: Website, WordPress, Fashion

I was commissioned to design a flexible e-commerce WordPress theme which can be used by any fashion store with customizations suited to most design and functionality needs.

The theme uses a dark/light contrast to best convey the visual appeal of products it will house, flexible grids and containers which can be used to customize the look of the store and colours customizations to reflect the brand needs of every store brand. Overall the theme makes use of modern and sleek design with a very image led focus along with a strong vast library of features, functionalities and customizations needed to suit the requirements of any online merchant.